"Why is there no toyota diesel"

Diesel trucks are sold for different reasons than diesel cars. The truck shopper is usually looking increased capabilities. Diesel car owners usually want one thing, mileage.

The average American diesel pick-up truck shopper isn't going to look at a Toyota or any foreign truck for several reasons. Not knocking the Toyotas but if you think about it, the diesel shopper has specific things he is looking for.

1. towing capacity
2. payload
3. big vehicle

These things are what the U.S. trucks are known for. Toyota would have to redesign the entire truck not just drop in a diesel.

Also a large % of the diesels are full size crew cabs with 8 foot beds and duallies things Toyota doesn't offer.

Toyotas are great vehicles but I think there best attributes don't fit well with the current diesel truck shopper. The Toyotas seem to offer a great combibation of carlike ride, longevity, good price for the guy who needs a truck sometimes and a car other times. The U.S. diesels are trucks meant to be used by people who need a heavy duty truck most of the time.

Alright I'll tell the truth...we're all rednecks and won't buy Japanese

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